Wednesday, May 9, 2012

What drives Engagement and Satisfaction

Here at Insightlink, we believe that there should be two main objectives of any organization-wide employee survey:
  1. The first objective should be to get an overall measurement of employee satisfaction and/or engagement. These are what we call the "thermometer" survey measures because they tell you how your employees currently feel about working at your organization. 
  2. The second objective is to understand the motivations and drivers behind those thermometer measures - whether they are high or low - so that your organization can take meaningful action to both maintain its strengths and address its weaknesses. These are the "diagnostic" survey measures that help explain the thermometer results and give you clear direction on where improvement is required.
There are many cases where temperature is an important indicator of physical condition, such as checking the temperature outside before deciding how to dress and having your doctor take your temperature to determine if you have a fever.
To remove the guesswork and measure how engaged and satisfied an organization's employees are, the temperature of an organization needs to be taken. Annual revenues, profits, the share price, certainly help indicate the health of a company but without measuring the temperature of the organization's "human capital", the company's health may be at risk. Extensive evidence shows that how employees feel about their jobs strongly influences the performance of an organization.

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