Canada’s productivity gap continues to present questions for organizations trying to become more competitive. Towers Watson’s latest study of employee attitudes and concerns around the world, which included more than a thousand Canadians, reveals what could be a hidden contributing factor: a lack of sustainable engagement in the Canadian workforce.
Traditionally, engagement has been recognized as employees’ willingness to give discretionary effort to their jobs. While most employers intuitively understand the value of an engaged workforce (and many have programs in place to measure and support engagement), the research shows the steps organizations are taking to improve engagement are falling short.
What organizations fail to take into account is that engagement today concerns more than giving extra effort. To be highly engaged in today’s challenging workplace, employees must also be given the capability to excel (which we call enablement) and the capacity to maintain their efforts over time, (which we call energy). Employers are failing to create this combination of discretionary effort, enablement, and energy — the combination that forms sustainable engagement and yields a significant performance advantage over time.
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If you need to find out how your employees in Canada measure up, contact Insightlink Canada for more information on our 4Cs Employee Survey Services.